Counter Cultural Luxury For decades, high-end brands have counted on a few unspoken rules: a high price tag speaks for itself, limited availability equals exclusivity, and a good brand story can cover up some less-than-glamorous truths about cost and production. But that playbook is starting to fall apart. Prices are being pushed even higher by … Read more
Pappy & Company has launched The Woodshop, a new initiative that transforms retired Pappy Van Winkle bourbon barrels into handcrafted furniture and accessories. In collaboration with master craftsman Jason Cohen, the company breathes new life into these barrels, creating unique pieces that carry the rich heritage of one of the world’s most sought-after bourbons. The barrels used … Read more
In 2025, Canada’s luxury retail market is evolving fast, and the shift is driven by two big forces: the rise of quiet luxury and a stronger focus on sustainability. Across cities like Toronto, Vancouver, and Montreal, high-end shopping is thriving, but it’s no longer centered around loud logos or status-driven buying. Canadian shoppers—especially younger ones—are … Read more
Montreal is having a fashion moment—and it’s one rooted in more than just good looks. This dynamic, culturally rich city is leading a quiet revolution in sustainable luxury, blending creativity, ethics, and craftsmanship in ways that are reshaping how we think about fashion. More and more, local designers are showing that luxury doesn’t have to … Read more
5 Biggest Trends for 2025 in Sustainable Luxury Sustainable luxury is poised to take center stage in 2025, with several key trends emerging as brands respond to growing consumer demand for eco-conscious products. As global attention turns toward sustainability and environmental concerns, luxury brands are increasingly focusing on how they can address these issues while … Read more